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Who is NOT an SEO Specialist?

Selection of a right SEO specialist is very important in the successful online branding of a business. While, it may be easy for anyone to learn the basics of SEO, but it takes a lot of commitment,...

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How to be a Successful SEO Specialist – 10 Quick Tips

Many people, particularly IT and Marketing graduates, often ask me about how to be a successful SEO specialist. Obviously,  there is no short cut solution to this, however, I have put together 10 quick...

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Using Social Media for Business Success and Development – Social CRM

In a recent research done by myself in which some top social media experts participated from across the globe, it was found out that customer experience ( CX ) was the most important element of using...

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Will SEO be Dead in 2012? Or, Is SEO Already Dead?

‘SEO is Dead’ or ‘SEO will be dead soon’ these are the most common statements I have been hearing since first adopting SEO as a hobby and later on as a profession. I hear these phrases at a greater...

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Who are Social Customers and What they Want from Businesses?

Social Media can be a blessing or a curse for businesses depending upon the customers or consumer experience (CX). Enhanced customer experience results in a stronger and deeper relationship with...

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Conversion Optimization (CRO) Beyond Purchases – Top 5 Tips

After getting higher ranking and more exposure in search engine results pages through SEO, there comes the conversion rate option. Conversion rate optimization is about converting searchers into...

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